| BUSINESS ADMINISTRATION (ENGLISH) | |||||
|---|---|---|---|---|---|
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
General Information about the Course
| Course Code: | BUS306 | ||||||||
| Course Title: | Strategic Management | ||||||||
| Course Semester: | 6. Semester / Spring | ||||||||
| Course Credits: |
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| Language of instruction: | EN | ||||||||
| Prerequisite of the course: | No | ||||||||
| Type of course: | Necessary | ||||||||
| Level of course: |
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| Course Lecturer(s): | Asst. Prof. Gaye Özkasap |
Purpose and content of the course
| Course Objectives: | To evaluate the internal and external environmental factors affecting businesses, to develop the necessary analysis ability to ensure the adaptation of the business to the environment. |
| Course Objective: | To provide a holistic perspective on the business and to determine a strategy through various environmental and company analyzes. |
| Mode of Delivery: | Face to face |
Learning Outcomes
| Knowledge (Described as Theoritical and/or Factual Knowledge.) | ||
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1) Understands the relationships between businesses and their environments. |
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| Skills (Describe as Cognitive and/or Practical Skills.) | ||
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1) Knows strategy development processes. |
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| Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.) | ||
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1) Evaluates and analyzes events occurring in a business from a strategic perspective that takes into account the overall picture. |
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Course Topics
| Week | Subject | ||
| 1) | Emergence of Strategic Management and Strategic Management Process | ||
| 2) | Stratejik Yönetimin Temel Kavramları | ||
| 3) | External Environment Analysis | ||
| 4) | External Environment Analysis-II | ||
| 5) | Internal Resources Analysis | ||
| 6) | Techniques Used in Internal Structure Evaluation | ||
| 7) | Techniques Used in Internal Structure Evaluation | ||
| 8) | Strategies Used by Institutions in Competition | ||
| 9) | Strategies Used by Institutions in Competition-II | ||
| 10) | Conditions for Determining Organizational Strategies | ||
| 11) | Choice of Strategy | ||
| 12) | Implementation of the Strategy | ||
| 13) | Control of Strategy | ||
| 14) | Case Studies | ||
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Ders - Program Öğrenme Kazanım İlişkisi
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Ders Öğrenme Kazanımları | 1 |
1 |
1 |
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| Program Outcomes | ||||||||||
| 1) Explains the fundamental principles of finance, financial and managerial accounting tools, analytical finance techniques, and financial control mechanisms; and defines their roles within the functional structure of organizations and corporate decision-making processes. | 1 | 1 | 1 | |||||||
| 2) Explains the fundamental principles of management, organizational behavior, and leadership processes, as well as the impact of formal and informal relationships and organizational structures on business performance. | 2 | 1 | 1 | |||||||
| 3) Interprets the Turkish legal system and business and commercial laws in both national and international contexts through case-based analysis. | 2 | 1 | 1 | |||||||
| 4) Evaluates business organizations from the perspectives of finance, marketing, production, human resources, and foreign trade functions, and solves business problems through an integrated and holistic approach. | 3 | 3 | 3 | |||||||
| 5) Uses mathematical, statistical, and analytical techniques to organize quantitative data for decision-making processes. | 1 | 2 | 2 | |||||||
| 6) Integrates the effects of social, economic, and legal structures into strategic decision-making processes and applies them in both national and global contexts. | 3 | 3 | 3 | |||||||
| 7) Designs and manages marketing strategies, product/service development, and production processes in line with customer satisfaction and operational efficiency objectives. | 2 | 3 | 2 | |||||||
| 8) Analyzes leadership processes in individual and team settings with a critical perspective by assuming organizational responsibility. | 1 | 2 | 2 | |||||||
| 9) Designs innovative solutions to complex business problems in financial, operational, and managerial domains by utilizing sectoral trends and digital technologies. | 1 | 1 | 1 | |||||||
| 10) Continuously improves oneself with a lifelong learning perspective and evaluates innovations in recruitment, career management, and entrepreneurship processes. | ||||||||||
Course Teaching, Learning Methods
| Q & A | |
| Case Problem Solving/ Drama- Role/ Case Management | |
| Laboratory | |
| Quantitative Problem Solving | |
| Fieldwork | |
| Group Study / Assignment | |
| Individual Assignment | |
| WEB-based Learning | |
| Internship | |
| Practice in Field | |
| Project Preparation | |
| Report Writing | |
| Seminar | |
| Supervision | |
| Social Activity | |
| Occupational Activity | |
| Occupational Trip | |
| Application (Modelling, Design, Model, Simulation, Experiment et.) | |
| Reading | |
| Thesis Preparation | |
| Field Study | |
| Student Club and Council Activities | |
| Other | |
| Logbook | |
| Interview and Oral Conversation | |
| Research | |
| Watching a movie | |
| Bibliography preparation | |
| Oral, inscribed and visual knowledge production | |
| Taking photographs | |
| Sketching | |
| Mapping and marking | |
| Reading maps | |
| Copying textures | |
| Creating a library of materials | |
| Presentation |
Evaluation System
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | % 0 | |
| Laboratory | % 0 | |
| Application | % 0 | |
| Practice Exam | % 0 | |
| Quizzes | % 0 | |
| Homework Assignments | % 0 | |
| Presentation | % 0 | |
| Project | % 0 | |
| Special Course Internship (Work Placement) | % 0 | |
| Field Study | % 0 | |
| Article Critical | % 0 | |
| Article Writing | % 0 | |
| Module Group Study | % 0 | |
| Brainstorming | % 0 | |
| Role Playing + Dramatizing | % 0 | |
| Out of Class Study | % 0 | |
| Preliminary Work, Reinforcement | % 0 | |
| Application Repetition etc. | % 0 | |
| Homework (reading, writing, watching movies, etc.) | % 0 | |
| Project Preparation + Presentation | % 0 | |
| Report Preparation + Presentation | % 0 | |
| Presentation / Seminar Preparation + Presenting | % 0 | |
| Oral examination | % 0 | |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| Practical Final | % 0 | |
| Report Submission | % 0 | |
| Bütünleme | % 0 | |
| Bütünleme Pratik | % 0 | |
| Kanaat Notu | % 0 | |
| Committee | % 0 | |
| Yazma Ödev Dosyası | % 0 | |
| Portfolio | % 0 | |
| Take-Home Exam | % 0 | |
| Logbook | % 0 | |
| Participation | % 0 | |
| Discussion | % 0 | |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
Calculation of Workload and ECTS Credits
| Activities | Number of Activities | Workload |
| Course Hours | 14 | 42 |
| Laboratory | ||
| Application | ||
| Practice Exam | ||
| Special Course Internship (Work Placement) | ||
| Field Work | ||
| Study Hours Out of Class | 16 | 32 |
| Article Critical | 14 | 14 |
| Article Writing | ||
| Module Group Study | ||
| Brainstorming | ||
| Role Playing + Dramatizing | ||
| Out-of-Class Study (Pre-study, Reinforcement, Practice Review, etc.) | 16 | 32 |
| Homework (reading, writing, watching movies, etc.) | 14 | 14 |
| Project Preparation + Presentation | ||
| Report Preparation + Presentation | ||
| Presentation / Seminar Preparation + Presenting | ||
| Oral examination | ||
| Preparing for Midterm Exams | 8 | 16 |
| MIDTERM EXAM (Visa) | 1 | 1 |
| Preparing for the General Exam | 16 | 16 |
| GENERAL EXAM (Final) | 1 | 1 |
| Participation | ||
| Discussion | 14 | 14 |
| Portfolio | ||
| Take-Home Exam | ||
| Logbook | ||
| Total Workload | 182 | |
| ECTS (30 saat = 1 AKTS ) | 6 | |