MEDICAL IMAGING TECHNIQUES | |||||
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Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | IKU-G-312 | ||||||||
Course Title: | Behavioral Marketing | ||||||||
Course Semester: | 3. Semester / Fall | ||||||||
Course Credits: |
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Language of instruction: | TR | ||||||||
Prerequisite of the course: | No | ||||||||
Type of course: | Non-Departmental Elective | ||||||||
Level of course: |
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Course Lecturer(s): | Aslı Erdoğdu |
Course Objectives: | The main purpose of this course is to investigate all aspects of consumer behavior. |
Course Objective: | To be able to look at the topics covered in this course critically and creatively. |
Mode of Delivery: | E-Learning |
Knowledge (Described as Theoritical and/or Factual Knowledge.) | ||
1) Can express concepts related to marketing, the effects of marketing on consumer purchasing decisions. |
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Skills (Describe as Cognitive and/or Practical Skills.) | ||
1) Understand and evaluate the nature of consumers' evaluation and decision-making processes. |
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Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.) |
Week | Subject | ||
1) | Consumer Behavior and Marketing | ||
2) | Needs and Consumption | ||
3) | Consumer Behavior Models | ||
4) | Learning and Memory | ||
5) | Motivation and Involvement | ||
6) | Decision Making and Purchasing | ||
7) | General Assessment | ||
8) | Mid-term Exam | ||
9) | Perception and Sensation | ||
10) | Attitude and Attitude Processes | ||
11) | Personality and Self | ||
12) | Culture | ||
13) | Values and Lifestyle | ||
14) | Social Classes and Groups | ||
15) | General Assessment | ||
16) | Final | ||
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No Effect | 1 Lowest | 2 Average | 3 Highest |
Ders Öğrenme Kazanımları | 1 |
2 |
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Program Outcomes | ||||||||||||||
1) Gains the basic knowledges of the human body and its functioning necessary for the practice of the profession. | ||||||||||||||
2) Learns to use devices used for medical imaging for diagnosis and treatment under physician control. | ||||||||||||||
3) In the preparation and application of devices such as X-ray, Computed Tomography, Magnetic Resonance, Mammography, Ultrasonography and Has knowledge about the methods used in various units of the Nuclear Medicine department. | ||||||||||||||
4) Knows the physiological, physical and chemical interactions and mechanisms in the diagnosis and treatment process. | ||||||||||||||
5) Applies the methods related to Medical Imaging Techniques. | ||||||||||||||
6) Prepares the environment that will enable individuals receiving diagnosis and treatment services to receive services in a way that respects their personal rights. | ||||||||||||||
7) Knows and meets learning needs by critically evaluating basic knowledge and skills. | ||||||||||||||
8) Takes responsibility as a team member to solve the complex problems encountered during the application and unforeseen, taking into account the necessary anatomy and the risks associated with the devices for the effective use of radiological devices used in the field of diagnosis and treatment. | ||||||||||||||
9) Informatics and communication with computer software at minimum European Computer Use License Basic Level required by the field uses technologies. | ||||||||||||||
10) Evaluates the basic level of knowledge and skills acquired in the field with a critical approach, determines and meets the learning needs. | ||||||||||||||
11) He/she conveys his/her thoughts through written and verbal communication at the level of basic knowledge and skills related to his/her field. | ||||||||||||||
12) Has social, scientific, cultural and ethical values in the stages of collecting data related to his field and announcing the results. | ||||||||||||||
13) Uses written and verbal communication correctly and effectively at the level of basic knowledge and skills that he/she has in patient-technician/technician-physician communication during radiological applications. | ||||||||||||||
14) Have sufficient awareness of the universality of social rights, social justice, quality and cultural values, environmental protection, occupational health and safety. |
Q & A | |
Case Problem Solving/ Drama- Role/ Case Management | |
Laboratory | |
Quantitative Problem Solving | |
Fieldwork | |
Group Study / Assignment | |
Individual Assignment | |
WEB-based Learning | |
Internship | |
Practice in Field | |
Project Preparation | |
Report Writing | |
Seminar | |
Supervision | |
Social Activity | |
Occupational Activity | |
Occupational Trip | |
Application (Modelling, Design, Model, Simulation, Experiment et.) | |
Reading | |
Thesis Preparation | |
Field Study | |
Student Club and Council Activities | |
Other | |
Logbook | |
Interview and Oral Conversation | |
Research | |
Watching a movie | |
Bibliography preparation | |
Oral, inscribed and visual knowledge production | |
Taking photographs | |
Sketching | |
Mapping and marking | |
Reading maps | |
Copying textures | |
Creating a library of materials | |
Presentation |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | % 0 | |
Laboratory | % 0 | |
Application | % 0 | |
Practice Exam | % 0 | |
Quizzes | % 0 | |
Homework Assignments | % 0 | |
Presentation | % 0 | |
Project | % 0 | |
Special Course Internship (Work Placement) | % 0 | |
Field Study | % 0 | |
Article Critical | % 0 | |
Article Writing | % 0 | |
Module Group Study | % 0 | |
Brainstorming | % 0 | |
Role Playing + Dramatizing | % 0 | |
Out of Class Study | % 0 | |
Preliminary Work, Reinforcement | % 0 | |
Application Repetition etc. | % 0 | |
Homework (reading, writing, watching movies, etc.) | % 0 | |
Project Preparation + Presentation | % 0 | |
Report Preparation + Presentation | % 0 | |
Presentation / Seminar Preparation + Presenting | % 0 | |
Oral examination | % 0 | |
Midterms | 1 | % 40 |
Final | 1 | % 60 |
Report Submission | % 0 | |
Bütünleme | % 0 | |
Kanaat Notu | % 0 | |
Committee | % 0 | |
Yazma Ödev Dosyası | % 0 | |
Portfolio | % 0 | |
Take-Home Exam | % 0 | |
Logbook | % 0 | |
Discussion | % 0 | |
Participation | % 0 | |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 16 | 32 |
Laboratory | ||
Application | ||
Practice Exam | ||
Special Course Internship (Work Placement) | ||
Field Work | ||
Study Hours Out of Class | ||
Article Critical | ||
Article Writing | ||
Module Group Study | ||
Brainstorming | ||
Role Playing + Dramatizing | ||
Out-of-Class Study (Pre-study, Reinforcement, Practice Review, etc.) | ||
Homework (reading, writing, watching movies, etc.) | ||
Project Preparation + Presentation | ||
Report Preparation + Presentation | ||
Presentation / Seminar Preparation + Presenting | ||
Oral examination | ||
Preparing for Midterm Exams | 1 | 2 |
MIDTERM EXAM (Visa) | 1 | 2 |
Preparing for the General Exam | 1 | 2 |
GENERAL EXAM (Final) | 1 | 2 |
Participation | 16 | 32 |
Discussion | 16 | 32 |
Portfolio | ||
Take-Home Exam | ||
Logbook | ||
Total Workload | 104 | |
ECTS (30 saat = 1 AKTS ) | 3 |