| VISUAL COMMUNICATION DESIGN (ENGLISH) | |||||
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| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | VCD702 | ||||||||
| Course Title: | Visual Perception-II | ||||||||
| Course Semester: | 0. Semester / Spring | ||||||||
| Course Credits: |
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| Language of instruction: | EN | ||||||||
| Prerequisite of the course: | No | ||||||||
| Type of course: | |||||||||
| Level of course: |
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| Course Lecturer(s): | - |
| Course Objectives: | This course aims to teach the use of surfaces in developing graphical thinking skills and visual communication elements. It also aims to combine the graphical elements with the message to be conveyed in parallel with the identity of the settling. |
| Course Objective: | Developes the ability of graphical thinking and gives student information about how visual communication design processes should be. |
| Mode of Delivery: | Face to face |
| Knowledge (Described as Theoritical and/or Factual Knowledge.) | ||
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1) Define the concept of perception, perception characteristics, visual perception and theoretical knowledge about Gestalt concepts.
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2) Categorizes and knows the theoretical knowledge of illusions that can be used in design.
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3) Establish the communication between designer and user that is founded focus surface.
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4) Students will be able to synthesize and use the characteristics of graphic design organizations and the information about graphic design.
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5) Transforms the research on Gestalt concepts into innovative and original works by using information communication technologies required by the field.
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| Skills (Describe as Cognitive and/or Practical Skills.) | ||
| Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.) | ||
| Week | Subject | ||
| 1) | The concept of perception and its properties. | ||
| 2) | Types of perception. | ||
| 3) | Organizing functions of perception. | ||
| 4) | Perception and the world | ||
| 5) | Perception in the Ancient World, Perception and Change through Aristotle and Plato - Political Economy | ||
| 6) | "Zoon politicon" concept Factors of Perception Perception Process | ||
| 7) | External Factors Affecting the Perceptual Process | ||
| 8) | Midterm exam | ||
| 9) | Iconic World and Reading the Ancient World in the Digital Age Together From Petroglyphs to the World of Emojis: Icons and the Imaginary Visual World Plastic Perception | ||
| 10) | Artificial Intelligence and Image Signs and Animations | ||
| 11) | Perception in Art and Modernism Wittgenstein, Language, Perception, and Codes Quiz Exam | ||
| 12) | Propaganda and the Ideology of Art Video Art and Painters of the Digital World Refik Anadol Ryoji Ikeda | ||
| 13) | Visual Language - Perception of the Future and Societal Relationships Post-Human Introduction to the Post-Anthropocene Era and Visual Perception | ||
| 14) | Image Creation and Narration of Digital Perception Visual Storytelling Final Exam | ||
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| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Ders Öğrenme Kazanımları | 1 |
2 |
3 |
4 |
5 |
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| Program Outcomes | ||||||||||||||||||||||||||
| 1) Creates innovative and original designs by translating abstract and concrete concepts into creative thinking. | ||||||||||||||||||||||||||
| 1) Synthesizes technological innovations proficiently within the field. | 3 | |||||||||||||||||||||||||
| 1) Compares scientific, social, economic, legal, and political developments with the theoretical knowledge, principles, and concepts of visual communication design. | 3 | |||||||||||||||||||||||||
| 1) Analyzes the methods and techniques associated with the field of Visual Communication Design. | 1 | |||||||||||||||||||||||||
| 1) Understanding the theoretical information, principles, and concepts of visual communication design is essential. | ||||||||||||||||||||||||||
| 1) Creates creative and impactful designs either individually or collaboratively in groups. | ||||||||||||||||||||||||||
| 2) Integrates knowledge from social sciences and related art disciplines into visual communication design. | 2 | |||||||||||||||||||||||||
| 2) Strengthens field research by incorporating diverse perspectives. | ||||||||||||||||||||||||||
| 2) "Analyzes and articulates the key stages of a visual communication design process, aligning with the development of program outcomes for the Faculty of Visual Communication." | 3 | |||||||||||||||||||||||||
| 2) Emphasizes the importance of lifelong learning. | ||||||||||||||||||||||||||
| 2) Describing the features of computer programs used in design: | ||||||||||||||||||||||||||
| 2) Synthesizes research and development projects with a critical approach to find solutions to problems in the field of visual communication design from diverse perspectives. | 1 | |||||||||||||||||||||||||
| 3) Strengthens the aesthetic perspective. | 1 | |||||||||||||||||||||||||
| 3) Utilizes the tools and techniques essential for visual communication design within the context of the New Media environment. | ||||||||||||||||||||||||||
| 3) Understands the principles of design aesthetics. | ||||||||||||||||||||||||||
| 4) Adheres to professional and ethical responsibility values. | ||||||||||||||||||||||||||
| 4) Applies scientific research and development studies to enhance visual communication design applications. | ||||||||||||||||||||||||||
| 4) Describes emerging technologies in New Media. | ||||||||||||||||||||||||||
| 5) Understands the intricate designs of cultures and nations from scientific, social, economic, legal, and political perspectives. | ||||||||||||||||||||||||||
| 5) Utilizes the computer programs essential to the field. | ||||||||||||||||||||||||||
| 5) Identifies the universal and social impacts of professional studies related to the field and legal issues. | ||||||||||||||||||||||||||
| 6) Applies their knowledge of occupational health and safety to their specific field. | ||||||||||||||||||||||||||
| 6) Analyzes, compares, and applies multidimensional design through individual and collective studies in alignment with identified needs. | ||||||||||||||||||||||||||
| 6) Defines national and international ethical guidelines, legislation, and quality standards within the field of visual communication design. | 2 | |||||||||||||||||||||||||
| 7) Possesses knowledge of utilizing audiovisual and multimedia techniques employed in visual communication design. | ||||||||||||||||||||||||||
| 8) Differentiates the characteristics of works created in the field of visual communication. | 3 | |||||||||||||||||||||||||
| Q & A | |
| Case Problem Solving/ Drama- Role/ Case Management | |
| Laboratory | |
| Quantitative Problem Solving | |
| Fieldwork | |
| Group Study / Assignment | |
| Individual Assignment | |
| WEB-based Learning | |
| Internship | |
| Practice in Field | |
| Project Preparation | |
| Report Writing | |
| Seminar | |
| Supervision | |
| Social Activity | |
| Occupational Activity | |
| Occupational Trip | |
| Application (Modelling, Design, Model, Simulation, Experiment et.) | |
| Reading | |
| Thesis Preparation | |
| Field Study | |
| Student Club and Council Activities | |
| Other | |
| Logbook | |
| Interview and Oral Conversation | |
| Research | |
| Watching a movie | |
| Bibliography preparation | |
| Oral, inscribed and visual knowledge production | |
| Taking photographs | |
| Sketching | |
| Mapping and marking | |
| Reading maps | |
| Copying textures | |
| Creating a library of materials | |
| Presentation |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | % 0 | |
| Laboratory | % 0 | |
| Application | % 0 | |
| Practice Exam | % 0 | |
| Quizzes | % 0 | |
| Homework Assignments | % 0 | |
| Presentation | % 0 | |
| Project | % 0 | |
| Special Course Internship (Work Placement) | % 0 | |
| Field Study | % 0 | |
| Article Critical | % 0 | |
| Article Writing | % 0 | |
| Module Group Study | % 0 | |
| Brainstorming | % 0 | |
| Role Playing + Dramatizing | % 0 | |
| Out of Class Study | % 0 | |
| Preliminary Work, Reinforcement | % 0 | |
| Application Repetition etc. | % 0 | |
| Homework (reading, writing, watching movies, etc.) | % 0 | |
| Project Preparation + Presentation | % 0 | |
| Report Preparation + Presentation | % 0 | |
| Presentation / Seminar Preparation + Presenting | % 0 | |
| Oral examination | % 0 | |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| Practical Final | % 0 | |
| Report Submission | % 0 | |
| Bütünleme | % 0 | |
| Bütünleme Pratik | % 0 | |
| Kanaat Notu | % 0 | |
| Committee | % 0 | |
| Yazma Ödev Dosyası | % 0 | |
| Portfolio | % 0 | |
| Take-Home Exam | % 0 | |
| Logbook | % 0 | |
| Participation | % 0 | |
| Discussion | % 0 | |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 14 | 42 |
| Laboratory | ||
| Application | ||
| Practice Exam | ||
| Special Course Internship (Work Placement) | ||
| Field Work | ||
| Study Hours Out of Class | ||
| Article Critical | ||
| Article Writing | ||
| Module Group Study | ||
| Brainstorming | ||
| Role Playing + Dramatizing | ||
| Out-of-Class Study (Pre-study, Reinforcement, Practice Review, etc.) | 14 | 42 |
| Homework (reading, writing, watching movies, etc.) | 14 | 14 |
| Project Preparation + Presentation | ||
| Report Preparation + Presentation | ||
| Presentation / Seminar Preparation + Presenting | ||
| Oral examination | ||
| Preparing for Midterm Exams | 1 | 1 |
| MIDTERM EXAM (Visa) | 1 | 10 |
| Preparing for the General Exam | 1 | 1 |
| GENERAL EXAM (Final) | 1 | 10 |
| Participation | ||
| Discussion | ||
| Portfolio | ||
| Take-Home Exam | ||
| Logbook | ||
| Total Workload | 120 | |
| ECTS (30 saat = 1 AKTS ) | 4 | |